Diabetes WA asked us to revamp and re-launch their existing Get on Track challenge with a fresh new look, feel and focus. We created an interactive website to show people how far a healthy lifestyle can take them, literally.
The aim of the challenge is for individuals or teams to create their own virtual track which they progress through by making positive food choices and doing daily exercise. As well as encouraging a healthy lifestyle the website includes a bunch of nifty features like live chat and Google maps integration.
Adventure World approached us to completely overhaul its website, as well as develop various campaigns for key events. We created a completely new visual style and challenged people to visit a world that is out of this world.
Guess what? People loved it! And showed their love by spending 10 times longer on the site than they used to. Better still, Adventure World achieved record ticket sales for the 2011/2012 season. The site has received numerous awards including a coveted Awwward Site of the Day, which is awwwsome.
Venues West manage some of WA's major state-owned sporting facilities and wanted a website that was just as major. We created an engaging and easy to follow website that makes use of a bunch of innovative functions like interactive browsing tools and automatic PDF generators.
Annual reports are notorious for their ability to put one to sleep. We decided that wouldn't be the case here and created a fresh new look that featured bold colours and graphics. Boring greys were replaced with striking silver metallic ink.
You don't get better work boots than Steel Blue and they
needed a digital presence to match. We completely revamped their
existing website, built a mobile site from the ground up and have
been creating some innovative content for the company's social
The website has a nifty boot search and filter system, making it very easy for visitors to find the right boot for the right job. Google Maps integration also makes it a breeze to find retailers.
The Cottesloe Beach Hotel wanted to return to the classier and less raucous days of its past, though it did not want to appear stale or anachronistic. Our solution to that challenge was to deliver an iconic logo for what is an iconic WA destination. The key identity was inspired by the hotel's place in history and the rolling movement of the ocean. The execution was purposefully kept clean and simple, which gives the brand a fresh and contemporary air.
Matrix is an award-winning engineering and technology
company specialising in products for the oil and gas, and marine
industries. Along with showcasing its extensive product list,
the company wanted a website and mobile site that would show off
its world-class manufacturing facility in Henderson.
We based the design around a suite of new images we commissioned from one of the country's leading photographers. The style is bold, confident and dynamic, perfectly matching that of Matrix.
People for the Future is an initiative of the Chamber of Minerals and Energy WA, Queensland Resources Council and Minerals Council of Australia to address the critical labour shortages in the resource and mining sector. We were approached to develop a national digital strategy and website to showcase the various opportunities in the sector. By using lashings of rich media, we created a site that was both entertaining and informative.
Healthier Workplace WA is part of a federal government initiative to encourage and support a healthier lifestyle for all Australian workers.
Our job was to create a brand new website which would be the key resource in the multi-million dollar health campaign. One of the more awesome features of the site allows workers to conduct online health checks to see how healthy their workplace really is. Why not give it a go? Maybe your workplace needs a workout!
This autumn and winter, we wanted shoppers to get excited about dressing for the cold weather. The campaign consisted of press, outdoor and radio as well as a special launch event, which had everyone saying 'Yay for Winter Fashion!' We scattered hundreds of golden autumn leaves around the city, each featuring a QR code that people could scan to win instant prizes.
|Listen to the "Yay for Jacket Weather" Radio Ad|
|Listen to the "Yay for Boots Weather" Radio Ad|
|Listen to the "Yay for Scarf Weather" Radio Ad|
Diabetes WA approached us to redesign an existing website to incorporate an online store and then create a print and direct mail campaign to promote it. The store has been a great success with a 50% increase in sales recorded within three months of being launched. There's no need to sugar-coat those figures.
Outer Limitz, a retail chain selling skateboards and related products, had a new outlet at Forrest Chase that wasn't in a high traffic area. They asked us to come up with a poster campaign to promote the store. With a minimal budget, we created a series of posters designed to attract the attention of the store's young, adventure-seeking audience.